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-🆕 If you're submitting a new brand that is relatively niche or regionally popular, consider contributing it to [LittleLink Extended](https://GitHub.com/sethcottle/littlelink-extended) instead.
+### 🆕 New Brand Submissions to [LittleLink Extended](https://github.com/sethcottle/littlelink-extended)
 
-When submitting a new brand to LittleLink, you should think of it's scale regionally and globally. One of the main goals for LittleLink is to keep our defaults to globally and regionally popular services that are pretty traffic heavy and would be a value add for the **majority** of those using LittleLink instead of a handful. 
+If you're considering adding a new brand that's either niche or has regional popularity, we encourage you to contribute to [LittleLink Extended](https://github.com/sethcottle/littlelink-extended). LittleLink Extended is designed to accommodate a wider array of services that might not yet have global or regional prominence but are valuable to specific audiences.
 
-The core LittleLink repository isn't designed to be a discovery tool to drive traffic to your favored sites or to support every site out there. This is to mostly help first-time users not be presented with an overwhelming number of services to parse through. Given how easy it is to add your own and add more niche services on one's own fork of LittleLink, typically new additions may fall into the "add on your own fork category"! 
+### 🗒️ Submission Criteria
 
-When you submit a PR to add a new brand to LittleLink, we perform a search to find the impact of that brand. We look at traffic statistics, global rankings, and regional rankings. Just because something is the most popular niche site, doesn't mean it's for the masses that enjoy LittleLink every day. Including these statistics in your PR would greatly help us as we review them.
+Before submitting a new brand to LittleLink, evaluate its scope—both regionally and globally. LittleLink aims to feature services that hold substantial value for a broad audience, focusing on those that are heavily trafficked worldwide or across sizable regions. The intent is to streamline the experience for new users by avoiding an overload of choices, ensuring the core repository remains accessible and user-friendly.
 
-To help support LittleLink, we do have a sponsorship option for individuals and brands. One of these opportunities does give brands, regardless of their size, a way to have their button placed into the LittleLink repo. [View Sponsorship Opportunities](https://www.buymeacoffee.com/seth/extras)
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+The primary repository is not intended as a promotional tool for specific sites or to support an exhaustive list of services. It's more about enhancing the user experience with widely recognized and utilized services. Typically, services that are less known or are niche in nature are better suited for personal forks of LittleLink.
+
+### 🔬 What We Look For in Submissions
+
+When you submit a pull request (PR) to include a new brand, our review includes an assessment of the brand's impact through traffic statistics and global/regional rankings. The goal is to maintain LittleLink's relevance and usefulness to the widest possible audience. Including these statistics in your PR can significantly assist in the review process.
+
+Additionally, we offer sponsorship opportunities for individuals and brands. This provides a pathway for any brand to feature their button in the LittleLink repository, regardless of their size. [Explore Sponsorship Opportunities](https://www.buymeacoffee.com/seth/extras)
+
+### ✅ Contribution Checklist
+Ensure you've met the following criteria before contributing to the core LittleLink repository:
+
+- [X] The brand has widespread recognition and is a suitable addition to the core LittleLink repository, not just [LittleLink Extended](https://github.com/sethcottle/littlelink-extended).
+- [X] You've adhered to the brand's guidelines for styling the button, if available.
+- [X] In the absence of specific brand guidelines, the button's style is consistent with the brand's public image on their website or social media platforms.
+- [X] If utilizing the brand's official logo, ensure it is visually clear and recognizable in a 24x24px format. Should the brand's primary logo not scale down effectively, seek inspiration from their social media avatars or website favicon for potential modifications. Any adaptations must retain the essence of the original logo. Provide the final logo in .svg format to ensure scalability and clarity across all devices.
+- [X] You've tested the button against LittleLink's light and dark themes, adding a stroke if necessary to enhance accessibility. <br> _Testing Note: Manually swap `skeleton-auto.css` to `skeleton-light.css` and `skeleton-dark.css` in `index.html` to check contrast._
+- [X] You've ensured the button's background and text colors comply with visual accessibility standards, unless this contradicts the brand guidelines.
+- [X] Your contribution is alphabetically organized within the `brands.css` and `index.html` files.
+- [X] You've created and included a button preview in index.html.
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